All agenda items listed below are subject to change.
 

Wednesday, November 18, 2026
4:00 PM - 6:30 PMRegistration Open

Registration opens at 4:00pm on Wednesday, November 18

  
5:00 PM - 6:30 PMExhibitor Move In   
6:30 PM - 8:00 PMHappy Hour Welcome

Join us for a cocktail and appetizers to start the conference! 

  
Thursday, November 19, 2026
8:00 AM - 9:00 AMContinental Breakfast & Coffee   
8:00 AM - 5:00 PMRegistration Open   
8:30 AM - 9:10 AMWelcome & Opening Session  Emiliano Escobedo
9:10 AM - 9:35 AMInside the Peruvian Avocado Industry: Production, Seasonality, Market Signals & Opportunities Ahead   
9:35 AM - 10:00 AMInside the Colombian Avocado Industry: Production, Seasonality, Market Signals & Opportunities Ahead  Manuel Michel
10:10 AM - 10:30 AMBreak   
10:15 AM - 10:45 AMAvocados on the Menu: Foodservice Trends, Consumer Cravings and Menu Opportunities Driving Demand  Samantha Biljan-McElheny
10:45 AM - 11:15 AMServing the Next Wave of Avocado Demand: Foodservice Leaders on Menu Growth, Consumer Appeal & What the Industry Must Deliver   
11:15 AM - 11:40 AMInside the California Avocado Industry: Production, Seasonality, Market Signals & Opportunities Ahead  Ken Melban
11:40 AM - 12:05 PMInside the Chilean Avocado Industry: Production, Seasonality, Market Signals & Opportunities Ahead  Francisco Contardo Sfeir
12:30 PM - 3:00 PMLunch & Exhibit Hall Networking   
2:30 PM - 2:55 PMInside the Mexican Avocado Industry: Production, Seasonality, Market Signals & Opportunities Ahead  Luis Javier de la Rocha Zazueta
3:30 PM - 4:15 PMTBD   
5:00 PMEvening at Leisure to Explore San Diego   
Friday, November 20, 2026
8:00 AM - 9:00 AMBreakfast

Sapphire Ballroom

  
8:00 AM - 3:00 PMRegistration Open   
8:30 AM - 9:15 AMAvocados in a Changing World: Global Production Outlook, Trade Flows and the Demand Challenge Ahead  Eric Imbert
9:15 AM - 9:55 AMThe State of the Economy   
9:55 AM - 10:25 AMGrowing Yield and Farm Profitability: Key growing practices and strategies with proven infield success across California growing regions  Daniel Klittich, PhD
10:25 AM - 10:45 AMBreak   
10:45 AM - 11:30 AMProof from the Grove - Growers of Every Size Share Practical Paths to Higher-Yielding Operations  Jason Cole
11:30 AM - 12:00 PMThe Retail Reality Check: How Shoppers, Channels, Merchandising and Fresh Trends Are Reshaping Avocado Growth  Jonna Parker
12:00 PM - 2:30 PMLunch & Expo Open   
2:30 PM - 3:15 PMLeading Through the Avocado Inflection Point: CEO perspectives on the Forces that Will Define the Future of the U.S. Market  John Pawlowski Ricardo Uribe Juan Pablo Cerda Jose Antonio Villaseñor Zurita Percy Muente Kunigami
3:15 PM - 4:00 PMWinning the Produce Aisle: Retail Leaders on the Trends, Expectations & Execution That Drive Avocado Growth   
6:30 PM - 9:00 PMClosing Gala Reception

*RSVP and GALA ticket required.