This panel of marketing gurus will explore how bringing a CPG sensibility
to fresh produce marketing campaigns can elevate brands, cultivate loyal
customers and drive consumption. Panelists will discuss their most successful
campaigns to date and why they resonated, providing you with inspiration and
actionable takeaways for your business. 

Moderators:  Lance Burditt, Senior Vice-President, Food & Agricultural Sustainability 
                     Christina Herrick, Produce Editor, The Packer
Panelists:
Kevin Hamilton, Vice President of Global Marketing Communications for the U.S. Highbush Blueberry Council
Cristie Mather, Vice President Marketing,  Mushroom Council
Kim Chackal, Co-Owner, VP Sales & Marketing , Equifruit
John Cymbal, Co-Founder - Chief Marketing Officer, Molly's Grape & Citrus Company