Full Name
Kevin Hamilton
Job Title
VP Global Marketing & Communications
Company
North America Blueberry Council
Speaker Bio
Kevin Hamilton
Kevin Hamilton is the vice president of global marketing and communications for the U.S. Highbush Blueberry Council and the North American Blueberry Council. In this role, he oversees global category marketing, consumer public relations, digital and traditional media, creative strategy and innovation to drive total blueberry growth and profitability.
Hamilton has over 20 years of marketing experience for a number of brands and commodities. He previously served as vice president of global marketing for Slice, a foodservice tech start-up. Prior to that, Hamilton served as the senior marketing director for Avocados From Mexico (AFM), where he was responsible for leading a team in the creative development, brand strategy, brand planning and execution of all brand marketing efforts, while managing over 10 different agencies and partners. Notably, while at AFM, Hamilton placed the organization on the map by producing its first-ever Super Bowl commercial. This spot was wildly successful with consumers, and was part of an integrated marketing strategy across multiple channels that today is still a cornerstone of AFM’S marketing strategy. Hamilton began his career with CPG blue chip companies such as Procter & Gamble, Clorox and Coca-Cola. He’s also been a consulting strategist and a planner at a marketing agency.
Hamilton holds an MBA from the University of Michigan Ross School of Business, and a bachelor’s in business administration from the University of Texas McCombs School of Business.
Kevin Hamilton is the vice president of global marketing and communications for the U.S. Highbush Blueberry Council and the North American Blueberry Council. In this role, he oversees global category marketing, consumer public relations, digital and traditional media, creative strategy and innovation to drive total blueberry growth and profitability.
Hamilton has over 20 years of marketing experience for a number of brands and commodities. He previously served as vice president of global marketing for Slice, a foodservice tech start-up. Prior to that, Hamilton served as the senior marketing director for Avocados From Mexico (AFM), where he was responsible for leading a team in the creative development, brand strategy, brand planning and execution of all brand marketing efforts, while managing over 10 different agencies and partners. Notably, while at AFM, Hamilton placed the organization on the map by producing its first-ever Super Bowl commercial. This spot was wildly successful with consumers, and was part of an integrated marketing strategy across multiple channels that today is still a cornerstone of AFM’S marketing strategy. Hamilton began his career with CPG blue chip companies such as Procter & Gamble, Clorox and Coca-Cola. He’s also been a consulting strategist and a planner at a marketing agency.
Hamilton holds an MBA from the University of Michigan Ross School of Business, and a bachelor’s in business administration from the University of Texas McCombs School of Business.
Speaking At
