Hosted buyer applications are now open for West Coast Expo 2026
Deadline to apply:  March 1, 2026 
(if hotel accommodations are needed)

• Farm Journal & The Packer events provide retail and food service buyers with the opportunity to meet with targeted prospects and network, socialize and meet face-to-face with qualified suppliers in fantastic destinations. 

• Event attendees will enjoy informative educational sessions, expert speakers, multiple networking sessions, activities and pre-scheduled BizMatch meetings.  Not to mention, your hotel accommodations are complimentary.

• What categories are eligible to be hosted?
  
  Retail:  The retail category is valid for full-service retail chains that sell food to consumers. The company must have at least 10 stores or more. (Buyers with fewer locations may be included at the discretion of Farm Journal.) Air travel reimbursement and lodging are provided upon request and approval. 
  
  Foodservice: The foodservice category is valid for broadline or chain foodservice industry members. Broadline Foodservice: A company that provides food and non-food products to restaurants, cafeterias, industrial caterers, and hotels. Chain Foodservice: Includes restaurants, hotels, industrial caterers, cafeterias, and meal box subscription companies. Air travel reimbursement and lodging are provided upon request.

Contact us with questions about the Hosted Buyer Program.
Lauren Haines  lhaines@thepacker.com   
913-713-9347

WHO ATTENDS WCPE? 

HOSTED BUYER DETAILS

Join us at the beautiful JW Marriott Desert Springs Resort & Spa with two full days of activities, networking, BizMatch speed dating, education, expo and the chance to meet with the top suppliers in fresh produce. 

Go online and apply for our hosted buyer program which features:

• Waived registration fees
• Complimentary hotel nights
• Possible Travel/Airfare reimbursement
• BizMatch participation (mandatory if receiving a hosted experience)

To secure your hosted invitation, please fill out the hosted buyer application (opens late November).

Already confirmed to attend? Login below to our hosted buyer portal to update your registration or travel information.

Please apply before March 1, 2026. Any application received after this date, are not guaranteed attendance or hotel.