Over the course of a 25+ year career spanning Fortune 500 companies, non-profits and foundations, Amy Skoczlas Cole has worked to reimagine the systems that deliver sustainable food, clean water, and low carbon energy to society. Along the way, Skoczlas Cole has pioneered novel solutions to scale market-based approaches through data-driven insights and behavioral science. She currently serves as President of Trust In Food™, Farm Journal’s mission-driven division focused on accelerating the adoption of climate-smart agriculture. Previously, she has led groundbreaking sustainability efforts at eBay, American Public Media and Pentair. She started her career at Conservation International, where she forged some of the earliest partnerships between environmentalists and consumer goods companies – and learned that humans are rarely completely rational decision-makers.