Our Current Schedule
(all sessions CST)

Keynote: Finding Trends in Organic NumbersLance Honig, USDA; Angela Jagiello, Organic Trade Association1:00 PM - 1:45 PMKeynoteThe Packer’s Tom Karst, Organic Trade Association’s (OTA) Angela Jagiello, and USDA’s Lance Honig will delve into the latest facts and figures of the organic sector including the USDA organic survey, OTA’s research efforts, and The Packer’s Fresh Trends data.
Networking/Discussion 1:45 PM - 2:15 PMNetworkingStay after the keynote and join us for Q&A and discussion in small groups.
Case Study: Tomatoes Today – A Deep Dive into the Organic Tomato Consumer in Today’s LandscapeJoanna Jaramillo, Marketing Specialist, Wholesum2:30 PM - 2:50 PMLecture

Tomatoes are the world’s most popular vegetable and one of the top 10 organic categories in the US! With the increasing demand of organics, this category is imperative to the success of any produce department and the organic fresh produce industry. As 100% organic growers and tomato connoisseurs for three generations, this is what Wholesum knows best. During this deep dive, Wholesum will share category and consumer insights from their most recent study on tomato consumers with implications for the commercialization of organic tomatoes.

Keynote: Economic Opportunities & Challenges in Organic Produce – A Market UpdateRoland Fumasi, North American Regional Head RaboResearch Food & Agribusiness, Rabobank;3:15 PM - 4:00 PMKeynoteRoland Fumasi of Rabobank talks organics economics with tips for capitalizing on opportunities and overcoming challenges.
Networking/DiscussionRoland Fumasi, Rabobank4:00 PM - 4:30 PMNetworking

Stay after the keynote and join us for Q&A and discussion in small groups.

Networking Happy Hour: BYOP (Bring Your Own Pet) 4:30 PM - 5:30 PMNetworking 
Virtual Escape Room Networking Event 11:30 AM - 1:00 PMNetworking

This fun networking event is limited to only 40 participants and an RSVP is required. Simply sign up here ahead of the event date!  RSVP here!  Final details will be emailed to you.

Keynote: A Partnership for the Future of OrganicsJeff Huckaby, Grimmway Farms; Andy Thulin, Cal Poly College of Agriculture, FAES1:00 PM - 1:45 PMKeynoteJeff Huckaby of Grimmway Farms and the Cal Organic brand, along with Cal Poly’s Dean of the College of Agriculture, Food and Environmental Sciences, Andy Thulin, will discuss their dynamic partnership and upcoming joint research plans.
Networking/Discussion 1:45 PM - 2:15 PMNetworking

Stay after the keynote and join us for Q&A and discussion in small groups.

Encore Case Study: Tomatoes Today – A Deep Dive into the Organic Tomato Consumer in Today’s LandscapeJoanna Jaramillo, Marketing Specialist, Wholesum2:30 PM - 2:50 PMLecture

Tomatoes are the world’s most popular vegetable and one of the top 10 organic categories in the US! With the increasing demand of organics, this category is imperative to the success of any produce department and the organic fresh produce industry. As 100% organic growers and tomato connoisseurs for three generations, this is what Wholesum knows best. During this deep dive, Wholesum will share category and consumer insights from their most recent study on tomato consumers with implications for the commercialization of organic tomatoes.

Keynote: The Expanding Availability of Organics ImportsJoe Barsi, California Giant Berry Farms David Posner, Awe Sum Organics Chris Ford, Viva Tierra Organ3:15 PM - 4:00 PMKeynote

The availability of organic produce is increasing as more countries are meeting standards and adhering to regulations. Join panelists David Posner of Awe Sum Organics, Joe Barsi of California Giant Berry Farms, Aaron Brookes of Jacob Farms del Cabo, and Chris Ford of Viva Tierra Organic as they highlight the new opportunities these emerging markets present.

Networking/Discussion 4:00 PM - 4:30 PMNetworkingStay after the keynote and join us for Q&A and discussion in small groups.
Networking Happy Hour: Custom Cocktails w/ Mixologist 4:30 PM - 5:00 PMKeynoteThe availability of organic produce is increasing as more countries are meeting standards and adhering to regulations. Roland Fumasi of Rabobank talks imports economics and joins panelists David Posner of Awe Sum Organics and Joe Barsi of California Giant Berry Farms to highlight the new opportunities these emerging markets present.
BizMatch 9:00 AM - 5:00 PMNetworking 
Keynote: What’s Ahead for the National Organic ProgramJenny Tucker, Deputy Administrator of USDA National Organic Program1:00 PM - 1:45 PMKeynoteThe USDA’s deputy administrator of the National Organic Program, Jenny Tucker, will cover numerous, top-of-mind organics issues including the latest on the Strengthening Organic Enforcement (SOE) Rule.
Networking/Discussion 1:45 PM - 2:15 PMNetworkingStay after the keynote and join us for Q&A and discussion in small groups.
Encore Case Study: Tomatoes Today – A Deep Dive into the Organic Tomato Consumer in Today’s LandscapeJoanna Jaramillo, Marketing Specialist, Wholesum2:30 PM - 2:50 PMLecture

Tomatoes are the world’s most popular vegetable and one of the top 10 organic categories in the US! With the increasing demand of organics, this category is imperative to the success of any produce department and the organic fresh produce industry. As 100% organic growers and tomato connoisseurs for three generations, this is what Wholesum knows best. During this deep dive, Wholesum will share category and consumer insights from their most recent study on tomato consumers with implications for the commercialization of organic tomatoes.

Keynote:The First 100 Days - An Industry Petition to the New AdministrationMegan DeBates, Vice president of legislative affairs, Organic Trade Association;3:15 PM - 4:00 PMKeynote

A new, incoming administration brings many policy changes with an emphasis on speed as most new Presidents roll out a “First 100 Days” agenda. The Packer, Organic Trade Association, and key fresh produce growers will discuss the issues vital to our industry including labor, trade, and food safety, and present a petition to elevate those issues which will be submitted to whitehouse.gov for an official response.

Networking/Discussion 4:00 PM - 4:30 PMNetworking 

BizMatch Schedule

BizMatch 9:00 AM - 5:00 PMPre-Scheduled Meeting
BizMatch 9:00 AM - 5:00 PMPre-Scheduled Meeting
BizMatch 9:00 AM - 5:00 PMPre-Scheduled Meeting
BizMatch 9:00 AM - 5:00 PMPre-Scheduled Meeting